The Role
As Senior Brand Designer at Daylight, you'll shape our visual identity and define how we communicate decentralized energy concepts through clear, engaging design. You’ll establish a visual language that makes complex energy and crypto ideas accessible and inspiring.
You’ll create motion graphics and animations that explain our protocol, illustrate energy flows, and highlight the value of participating in our network. Your work will span product interfaces, marketing assets, educational content, and brand visuals—ensuring consistency across all touchpoints.
This role is ideal for a designer who excels at brand, product, and visual storytelling. You’ll take projects from concept to polished execution, influence creative direction, mentor junior designers as we grow, and build scalable design processes. This is an in-person role in our New York City office.
Responsibilities
- Produce compelling static and motion designs aligned with Daylight’s brand.
- Create high-quality motion graphics using After Effects, Blender, and 3D tools.
- Translate complex concepts into engaging visual assets across teams.
- Own projects from concept through delivery with strong creative alignment.
- Refine design workflows, tools, and best practices as needs evolve.
What we’re looking for
| Must Haves
- 5-7 years experience in a creative designer role.
- A strong portfolio that demonstrates excellence in both static design and advanced motion graphics.
- Expert proficiency in Figma, Adobe Creative suite, particularly After Effects, with solid experience in 3D animation.
- Up to date on evolving design trends and tools.
- Deep understanding of visual storytelling, typography, color theory, and composition.
- Proven ability to manage multiple projects simultaneously in a fast-paced startup environment.
- Exceptional collaboration and communication skills, with a demonstrated ability to work effectively across cross-functional teams.
| Nice to Haves
- Experience setting creative standards and influencing design toolsets within an organization.
- Familiarity with emerging design trends and technologies.
- Prior experience in a startup environment.
